Ages ago, Bitboys garnered a lot of hype as they used a press release battle to challenge ATI and NVIDIA with an upcoming graphics card they planned on putting together that would be real powerful and power games with aplomb. They raised millions via investors, but year after year, their product was regarded as vaporware and the company became the brunt of jokes by gamers.

Recently Bitboys gave up, and restructured, this time focusing on powering the graphics of mobile devices. It looks like this caught the attention of ATI, as they plunked down ~$44 million and bought Bitboys up. Perhaps this was the real goal of the company, rather than competing against the likes of ATI and NVIDIA.